Crest

The Fraternity Crest is the Alpha Phi coat-of-arms, adopted by Convention delegates in 1922. The shield is Bordeaux with a scroll and ivy leaf above it. Inscribed on the scroll is the public motto, "Union Hand in Hand". A bar of silver crosses the shield from left to right; the upper half of the shield contains a Roman lamp in silver and the lower half, Ursa Major. The meaning of the symbols depicted on the crest is a significant part of the ritual witnessed at initiation. 

Badge

The official badge of Alpha Phi is an unjeweled monogram of gold showing the symbol of Alpha superimposed upon the symbol of Phi. Inscribed in black on the symbol Phi are the letters a, o, e. The meaning of these letters is reserved for the initiation ceremony. 
Alpha Phi was the first women's organization to use Greek letters as an emblem. Originally there was no standard badge. Until 1906 when the current badge was adopted, each member went to the jeweler of her choice to have her pin designed. Most chose similar designs using the "lazy Phi," a Phi symbol turned on its side.

Ivy 

Ivy is a symbol of Alpha Phi, seen on our crest, and our new member pins. An ever-growing vine, the ivy symbolizes the growth of the Alpha Phi sisterhood.
 

Flowers

Alpha Phi's two flowers are the blue Forget -Me-Not and the white Lilly of the Valley. 

Colors

Alpha Phi's original colors were blue and gold. In 1879, noting that a fraternity had colors too similar to hers, Alpha Phi adopted the more distinctive colors of silver and bordeaux.

Constellation

The Fraternity constellation is Ursa Major, the Great Bear. This symbol can be seen on the Alpha Phi crest and is displayed on the ceiling of the Alpha Phi Executive Office in Evanston, Illinois.
​

Mascot

The mascot of Alpha Phi, the "Phi Bear," is named after Ursa Major, the Great Bear, and was adopted in 1974.